Spanx – the best shapewear brand

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Spanx is a sensational brand of shapewear clothing that focuses on all kinds of body shapes, constricting or enhancing to make people look thin and sexy. From 2000, Spanx company evidenced several difficulties in coming into being. Shapewear has significantly changed the evolving forms of beauty standards, and gender roles as looking good are the only motto of this fashion-friendly world. From actors to designers, media, celebrities, and gym-going people all depend on the shapewear to look fit and healthy. By promoting this female self-reliance masterwork, shapewear holds the marketplace icon as it has maintained a constant marketplace in the body-centered market. So the women’s favorite SPANX shapes the female body to help women play their women’s roles.

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HISTORY

A graduate of Florida State University (FSU), Sara Blakely started her “Billionaire Entrepreneur” journey by selling fax machines door to door. While selling, she came up with the idea for her company Spanx. The idea of her running brand came from cutting her feet off of pantyhose under the sun’s scorching heat. 

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Image Source: Working Woman Report

After that, Blakely used her savings of $5,000 and moved to Atlanta at the age of 27 to start her new company Spanx. Although at that point, she had not decided on her brand name. She researched Coca-cola and Kodak, the most successful brands then, and noticed that both sounded like “K.” After that, she kept the name Spanks. Later she heard that constructed names are more attractive than normal ones. So she renamed her company “SPANX.”  

spanx brand history
Image Source: Future Founders

She finally launched her company from her apartment in the year 2000, after 15 years of hard work. After a year of unprecedented growth and success for Spanx in 2002, Goldman was named the company’s chief executive officer. Colleen Leahey claims that Goldman Sachs was instrumental in making the Spanx brand a household name in the February 2014 edition of Fortune.

WOMEN’S COLLECTION

Leggings

This summer, forget about your stockings. Deck your wardrobe with the most comfortable Hosiery: Spanx leggings. These leggings can be used as workout essentials, office wear, and comfy legwear. Several high-rated brands are subject to internet fights and trends galore from morning until dawn. But you will surely not be able to put off your Spanx body-friendly leggings and have no idea that you would fall in love with the brand too. The price is not a piece of change, but indeed the comfort does! After trying a few Spanx products, you must see the difference. 

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Image Source: Fashion Foie Gras

The most famous Spanx faux patent leather leggings are designed with a hidden contoured waistband and sleek smoothing fabric to make them walk-free. These leggings are shiny, which is a unique style for girls. These come with a Hidden shaping cover and can be paired with muffin tops. These leggings are tight when you wear them for the first time, but gradually they will become your body friendly.

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Because of the patent leather, some squeakiness may appear when you wear it. It is absolute figure-flattering activewear for your workout sessions. This Booty boosts comfortable Active Leggings are designed with a contoured waistband and are comfortable for gym-goers, yogis, and marathon runners. These leggings support your back and make you look amazing. You can also go for other categories like seamless, jean-ish, and velvet; everyone wears active except faux leather and booty boost active, which will equally please your needs.

Shapewear

Whether it’s office time or a wedding night, all you need is body-fit shapewear to make your body look stunning. Shapewear gives a slimmer appearance, supports the curves, and highlights the natural body shape. Many small brands also sell their body shapewear to the market, and it’s impossible to know which suits you more. Spanx is well known for its Undergarments and shapewear. These are available for plus-size bodies, from small to extra large. 

shapewear for women
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Girls get their confidence through their clothing. And here, shapewear has a significant impact on women’s bodies. You must try the Power ower Open-Bust Mid-Thigh Bodysuit, which features very soft yarns, gives smoother results, and doesn’t squeeze if you bend or move more. These provide day-to-night conformity and target the tummy thighs and hips compression. It comes with adjustable straps​ and a double gusset. You can also go for waist cinchers which are exceptionally made for tummies. These usual body-shaping waist cinchers are made with powerful microfiber. They are very flexible to eliminate tummy fat and offer a cling-free, comfortable fit for the users. Not only this, there is various new and unique shapewear that are present in their stores and websites. On their official website, you will get every design depending on your clothes and body shapes and sizes.

Bras

Women are always very fascinated by innerwear, especially their bras. These are the daily essentials and comforts for every girl. Spanx stopped pleasing women with their shapewear and launched a new collection of bras that will comfort better than most inner wear comfortable. Now you don’t have to make your bra fit better under your dress or shirt, as these brands have promised to serve the best body fit and smoothing bra that won’t leave the breast unfit for any clothing. Spanx has always been looking for their customer’s comfy underwear, bras, and even classic black leggings that go with just about anything. Women always 9start their days with sports bras and end with strapless or backless bras. Here are some new bra details which will surely make you want to buy them once.

spanx bra collection
Image Source: NY Beauty Review

The brand has launched a new category called Bra-llelujah, which is already famous among stars and celebrities. This Lined Racerback Bra is customized for the back zones, which provide additional support and comfort to the users. Because of its seamless hosier-based backs and front hook closures, SPANX bras are promoted as the most comfortable, fuss-free, and high-quality alternatives in the market. These also come with quiet dig-free SPANX SMART crisscross Straps and lined foam cups giving the girls the best shape.

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Image Source: Business Insider

Another from the strapless bra section made of soft-cup molds gives the body a natural shape. It has removable straps that exactly fit the body like everyday strap bras. There are several sections, like sports bras and plus-size bras, which you can explore on their website.

PANTIES

Unlike bras, panties are also the most wanted innerwear of ladies. Panties are also available for all kinds of shorts and leg wears. If you haven’t seen these shorts and tights, you must check them from Spanx. They are entirely body-fit and made to give comfort. They are available as briefs, thongs, hipsters, and boyshorts. Spanx higher power panties are lightweight and all-day comfort-free. These Higher Power Panties are made with soft yarns and offer smoother results with fewer squeezing techniques. It is most comfortable and essential every day. 

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Image Source: First For Women

The primary benefit of wearing this is correcting problem areas in your body’s shape. You won’t need any additional tummy-supporting shapewear because of this. The gradual release of abdominal pressure provides comprehensive support, facilitating comfort and movement. This pant style is ideal for high-waisted jeans and short dresses.

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Image Source: Budget Fashionista

Another kind of example is Spanx brief panties for every body shape. These Panties provide enough shaping to keep your lower back confident and in control all day. It is designed with a hidden shaping waistband which offers enough power for a long day. Along with these, there are several thongs. For example, the popular Spanx Multibody thongs are for everyday use and are super comfortable for any body shape. These Topnotch Crotches are patent-pending and manufactured with a thin elastic lining. You may also test out some of these manufacturers’ other styles.

Swimsuit

Swimsuits, from the beginning, steal all the glamor from other dresses in the shows. There have never been any runway shows or fashion competitions without bikini or swimsuit rounds. In the modern era, ladies are just as fascinated with their bathing suits as men are. Akin to the success of bikini images on several social media platforms. They have been in style for a very long time. How can we forget the vintage swimsuits worn by stars like Marilyn Monroe and Jane Russell?

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Image Source: CTV News

Until now, every fashion industry has witnessed some fabulous designs, makeovers, and cuts in swimsuits. Spanx also didn’t leave the race behind. Some unique style beautifies its swimsuits. They are available in both one-piece and double pieces. 

They have a range of bikini tops that come in one piece, designed with adjustability and supportive patent-pending cups—a triangle top created thoughtfully with stay-put pads and very comfort-free. The best part about these swimsuits is that there are no strings attached. It is a traditional bikini with a fully adjustable back-slider and hooks at the back so you can adjust the loose tiles on your own. These classic triangle tops come with adjustable cups, which provide great shape and comfort. It has a fully adjustable back strap with a slider and is both chlorine and saltwater-resistant. 

Spanx swimsuits
Image Source: Rockyt

You can pair this single-piece swim triangle top with an Adjustable High-Rise Swim Brief. These double-layer fabric shorts create a seamless and elegant, sexy look. It has customized the rise of ruching. This is also chlorine and saltwater resistant and comfortable in the water. You can split your leg during swings. 

one piece swimsuits
Image Source: Amazon.com

Another example is a full-body swimsuit named Classic Sweetheart One Piece. These double-layered swimsuits make your body suitable, extra glamorous, and elegant. These have chlorine and saltwater-resistant fibers. The cups are removable and quick-drying, offering extra comfort while swimming under the sun. The dig-free leg openings prevent bulges while you are in the water. There are two options for wearing the dig-free straps. For instance, a wire-free band around a flattering V-neckline adds much-needed extra support. Aside from your physical measurements, you search for various other things.

Hosiery

The word Hosiery came from the Greek poet Hesiod which means pilot or probably some matted from animal hairs, as a shoe lining. The Romans used to wrap their feet, legs, and ankles in long strips of leather or woven cloth, later named Hosiery. This same hosiery wear stopped modern-day became very popular, and women wear them to make their legs look more sexy and attractive. Spanx includes some beautiful and sexy hosiery in their new collection.

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Image Source: Joom

For example, this High-Waisted Shaping sheer makes your legs look much better than fully naked legs. The scalloped shaping panels have a soft, elastic-free waistband and provide comfortable tummy control. They are available in 7 shades that are invisible on the body. Another example is off Spanx honeycomb fishnet, which is comfortable to wear till mid-thigh. The fabric covers the tummy, hips, thighs, and rear thigh areas. There are no-binding waistbands that can create a comfortable all-day fit. The Cotton gusset makes these Hosiery optional & eliminates VPL (Visible Panty Lines). 

Hosiery
Image Source: Pinterest

CONCLUSION

From selling fax machines to becoming an entrepreneur, Sara Blakely has lived like a wonder woman and set an example for the all-new struggling woman entrepreneur. Blakely just began her company Spanx by investing $5,000, and now she still owns 100 percent of the whole company, whose estimated annual sales are $400 million. In 2012, Forbes named Blakely the world’s youngest self-made female billionaire who struggled for 15 years.

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Image Source: Erica Diamond

A magazine has placed her at #21 on its list of “America’s Richest Self-Made Women,” and her estimated net worth is $1.1 billion. Everyone from regular Janes to A-list actresses wears Spanx. Besides preventing me from releasing shapewear, they also released highly successful iterations of their leggings, bras, and swimwear. If you have any interest in fashion, you must try Spanx.

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